First Look
July 29, 2025

This update isn’t just cosmetic, it’s cultural. For the first time, players will see where Uppies live, what they like, and how they move across the Upland world. Want to attract more Uppies? You’ll need to understand what makes them tick. Here’s a first look at how these features will come to life in-game.
Please note: The images we’re sharing today are not final and may change before the official release. The purpose of this preview is to give players an idea of what’s coming and what they can expect from Uppies in Upland.
Uppies on the Map
The Upland map is evolving. Uppies will appear at both the city and neighborhood levels, giving you areal-time sense of which areas are attracting the most residents. These numbers will shift regularly as Uppies respond to development, services, and neighborhood quality.
Think of it as the heartbeat of Upland, you’ll know which cities are booming, which neighborhoods are trending, and where new opportunities are emerging. Want to become an Uppie magnet? Build smart, build attractive, and watch the migration patterns unfold.

Property-Level Details
Zoom in, and you’ll discover even more. Property cards will show how many Uppies are living there. With the incoming ability to build multiple structures on a single property, these numbers will fluctuate as you decide what type of community you want to create.
Will you develop a bustling urban hub that attracts a high-energy crowd? Or a peaceful suburban retreat for Uppies who prefer calm and comfort? Different choices will appeal to different residents, so strategy matters more than ever.

Your Profile
Your profile isn’t just about properties anymore. Soon, it will showcase two new key stats:
Total Uppies— The number of Uppies living across all your properties in Upland.
Influence Score— A measure of how attractive your neighborhoods are to Uppies.
You’ll also get a detailed breakdown of your influence and where your Uppies live by city and neighborhood. Which area do you dominate? Where are you building real cultural impact? This transparency will give you a whole new way to track your progress and set your goals.

A Living, Breathing Upland
With Uppies, Upland becomes more dynamic. Residents will flow to the most desirable spots, reflecting the creativity and strategy of its players. These visuals are not final and may change before launch, but the foundation is clear: Upland is about to feel more alive than ever.
Start planning now, because when Uppies move in, the real competition begins.Stay tuned for more updates as we get closer to launch!