Genesis Season Pass: Action Figures, Mystery Drops & the Spirit of Play

Genesis Season is back, and it kicks off June 1st! As one of Upland’s biggest annual celebrations, Genesis Season is a time to reflect on where we’ve been and look ahead to what’s next. This year, we’re doing it with flair, fun, and a tribute to our toy-loving roots.

And the fun doesn’t stop there. With Genesis Week launching on June 9th, get ready for even more exclusive content with the limited-edition Genesis Week 2025 Collector’s Pass, a premium experience packed with extra rewards, bonuses, and surprises for die-hard Uplanders.

Genesis Season Pass

The Genesis Season Pass is your ticket to seven weeks of nostalgia-infused cosmetics and collectibles. Each weekly drop is packed with action figure-style flair, straight out of your childhood toybox.

Once you burn your Genesis Season Pass, you’re officially in. That one action sets you up for all seven mystery drops, marks your profile with a shiny new badge, and launches your collecting journey for Genesis Season 2025.

Price: $6.99
Sales Begin: Wednesday, May 28th at 9 AM PT
Season Duration: June 1st — July 15th
Mystery Drops: Every Tuesday (snapshot at 7 AM PT)

Each week, a snapshot of eligible players is taken at 7 AM PT on Tuesday. Only players who have activated their Season Pass (burning it) by this time will receive that week’s cosmetic drop as well as a special badge for the season. A single pass burn per season is sufficient to secure all subsequent weekly cosmetic items.

Key Features

• Collector’s Dream: Collect all four to showcase your dedication and secure ultimate bragging rights.
• Exclusive Cosmetics: The perks of burning your Genesis Pass include unique themed cosmetics that are unavailable anywhere else.
• Non-Tradable Rewards: While passes can be traded or sold, burned cosmetics are tied directly to your account, ensuring that your items are uniquely yours.
• Mystery Drops: The excitement builds every Tuesday with new, unrevealed cosmetic items, don’t miss out!
• Irreplaceability: Miss a weekly drop? Unfortunately, it’s gone forever. These items add to the exclusivity and excitement of each season.

Unlock the Genesis Fusion Pass

The ultimate test of a true Genesis collector, assemble all four unique characters and unlock the Genesis Fusion Pass.

Whether you’ve kept them mint or burned, as long as all four characters are in your account by Tuesday, July 8th at 9 AM PT, you’ll qualify. This fusion isn’t just cosmetic, it boosts your season collectors score and becomes another jewel in your Upland collection.

As always players need to hold their passes for at least 24 hours after the deadline to ensure they’re counted in the snapshot.

Genesis Week 2025 Gold Pass

Genesis Week runs from June 9th to June 13th, and this year, players have a chance to earn rewards typically reserved only for our in-person attendees.

The limited Genesis Week 2025 Gold Pass adds an extra layer of rewards to your Genesis Week experience — no travel required. All players can join the events and festivities, but this pass unlocks exclusive prizes typically reserved for in-person attendees, including unique Block Explorers and collector bonuses for those who want to go all-in.

Burning the Gold Pass also counts as one of the four characters needed to unlock the Genesis Fusion Pass.

What You Get:

• All Genesis Season cosmetic drops
• A limited-edition Genesis Week 25 Block Explorer
• An exclusive Genesis 25 Go Kart
• Access to bonus prize opportunities during Genesis Week

Price: $19.99
Quantity: 320 (Limited!)
Registration Opens: Wednesday, May 28th at 9 AM PT
Sale Starts: Thursday, May 29th at 9 AM PT
Sale Ends: June 4th at 9 AM PT
Burn Deadline for Bonuses: June 9th at 10 AM PT

Genesis Season 2025 is more than just a moment, it’s a movement. Whether you’re in it for the nostalgia, the cosmetics, or the competition, there’s something for every Uplander this season. Get ready to play.