January 20, 2023

January Spark Week is Here!

It’s a bird! It’s a plane! It’s Spark Week! January Spark Week has arrived in Upland to take the month by storm! This is a great opportunity to stock up on Spark, a resource essential for bringing Outdoor Decor, and property structures to life. Spark adds uniqueness to cities and neighborhoods in Upland, so don't miss your chance to get some extra spark!

Starting Monday, January 23, at 9 AM PT, January Spark Week officially begins. Whether you picked up a sweet ride during the January MV Motors Sale or grabbed a new property during the Buenos Aires City Release, Spark enhances your experience.  

Spark week this month brings a Spark Sale, Status-Up Spark Rewards, and a Sparked Up Treasure Tier! Read on for all the details. 

Status-Up Spark Rewards

One of the best ways to earn extra free Spark during Spark Week is by leveling up your Upland Status, which offers greater rewards than the standard Spark earned from leveling up. So make sure to take advantage of this opportunity if you are close to a level-up!

Status-Up Spark Rewards run from Monday, January 23 at 9 AM PT to Monday, January 30 at 9 AM PT. 

The amount of Spark rewarded differs for each level. Here’s a breakdown: ‍

  • Visitor to Uplander: 0.06 Spark‍
  • Uplander to Pro: 0.12 Spark‍
  • Pro to Director: 0.6 Spark‍
  • Director to Executive: 1.2 Spark‍
  • Executive to Chief Executive: 2.4 Spark‍

Sparked Up Treasure Hunt Tier

It isn’t Spark week without a Sparked Up Treasure Tier! In this special Sparked-Up Treasure Hunt Tier, players will explore 10 cities in search of various Spark chests. The Sparked-Up Competitive Treasure Hunts run from Thursday, January 26 at 9 AM PT to Sunday, January 29 at 11:59 PM PT. 

The cities are:

  • Chicago
  • Kansas City
  • Detroit
  • Queens
  • Brooklyn
  • Rio
  • Buenos Aires
  • Santa Clara
  • Las Vegas
  • Fresno

Note: Please keep in mind that players need to complete KYC identity verification in order to participate and collect rewards. 

Treasures and Rewards

There are four types of chests: Grey, Blue, Metal, and Spark. Each chest has different rewards depending on a city’s Treasure Hunting Tier. Check out our graphic below for specific rewards. Please note that there is no Riot Mode bonus for Spark Week boosted treasures. 

Reward Distribution

Expect to see Spark deposited into your account a day or two after the competitive tier has concluded. Once the Sparked Up Tier comes to an end, we will collect the results and distribute Spark rewards to all players who discovered one of the treasures above. Winners will receive an email notifying them that their rewards are now available.

Spark Sale

Last but not least, the Upland Store has a limited-time Spark Sale during Spark Week. Hop in, register, and stock up! A quick tip: the two smallest quantities, 0.05 and 0.1 Spark will be available on mobile and web for players looking to grab a smaller amount of Spark. ‍

Remember: Spark is only available in the Upland Store during Spark Week. If you’re short on Spark, now is the perfect time to get some.

Spark Sale Details

  • Registration start: Monday, January 23 at 8 AM PT
  • Registration end: Tuesday, January 24 at 8 AM PT
  • Sale start: Tuesday, January 24 at 9 AM PT

New to Spark? 

If you’re a new player or are just trying to figure out what Spark is and what it does, no problem! In Upland, we are simulating many aspects of the real world. There is a lot of building in Upland, including Structures on properties, as well as things like cars and Outdoor Decor in factors. 

Think of Spark as fuel that keeps Upland factories running and feeds the little llama construction workers building on properties. (Okay, we don’t actually have llama construction workers, but use your imagination!)

Every object that needs to be built or constructed takes a minimum amount of Spark. The more Spark put into building something, the faster that object is built. 

So if you have a new property, you’ll need Spark to build a structure on the property. You’d do this if you want to have an Upland Home Address or Metaventure Shop on your property. 

Unlike UPX, Spark isn’t available at any time. There are certain events – such as Spark Week – when players can earn or buy Spark. If you plan on building in Upland, be sure to grab Spark while you can! 

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