the developer`s metaverse

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TRUSTED BY TOP ORGANIZATIONS

Unicef
Susan G. Komen
Jacky Tsai
NFLPA
FIFA

Explore the program

~3m
Registered Users
+4m
Digital Collectibles Sold
+300m
Total Amount of UPX

The Preferred Developer Program is designed to connect developers to a global community of users in the metaverse while providing the resources, technical support, discoverability, and liquidity needed to build and succeed in Web3.

Build Your Own Racetrack in Upland

One of the latest additions to vehicular utility in Upland is the ability to design and create your very own race track. Speedway Metaventures give players the role of architect and engineer as they create their own piece of the metaverse racing puzzle. To register, a player must meet all requirements.

1
web3 mechanics
2
support and perks
3
Monetization
4
discoverability

WEB3 MECHANICs

Welcome to the Upland Metaverse, where creativity knows no bounds! Discover the remarkable benefits of creating your very own User-Generated Content (UGC) assets for this thriving digital platform.

support and perks

  • Technical support (via Discord, Slack, Email)
  • Upland Go-to-Market Strategy
  • Fast-track approval of your experience (“Dev Shop”)
  • Tickets to yearly Upland Genesis Week event 
  • Custom structure (building) within Upland
  • Upland swag

monetization

Uplanders can pay to enter your experience or you can monetize in other ways such as tournaments, leaderboards, selling digital collectibles, etc. Upland will then buy the UPX from you in USD, which gives you liquidity as a developer!

Discoverability

a. We support our developer partners through marketing activation & joint-marketing campaigns.

b. Marketing Activation Examples:

I. Marketing to existing Upland user base:
  1. Discord
  2. In-app notifications
  3. Push notifications
  4. Newsletter
  5. AMA (potentially)
  6. Presentation at in-person community events (potentially)

II. Marketing to wider community & new users:
  1. Press Release (potentially)
  2. Intros to UCN (Upland Creator Network)
  3. Social Media4. Twitter Spaces/YouTube Live

III. Potential Marketing through Paid Ads
  1. Opportunities could include external ads (Facebook, Instagram, YouTube, etc.) run by Upland to promote your Experience (up to $10,000 USD. For select partners only; requires application and approval).

user experience

WORLD OF FOOTBALL CASE STUDY

We supported in the activation of this Buyback Program Partner in front of our:

frequently asked question

Focus on what you do best building experiences. Just integrate our REST API and we'll handle:

What is UPX?

UPX is the primary currency in Upland and is used for a wide variety of purposes such as minting properties, purchasing rare and unique digital assets in the Upland store, and powering your in-game activities such as sends, marketplace transactions, and more!
How do I get started?

Please apply here to hear back from our team on next steps.

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